Empowering BC Tech's Voice: Finding the Right Marketing Coordinator for a Growing Industry Leader

Background:

BC Tech, the leading advocate for the technology industry in British Columbia, plays a pivotal role in strengthening the local tech ecosystem. By focusing on promoting innovation, driving technology adoption, and fostering a connected community, BC Tech is central to shaping the province's future. They needed a dedicated Marketing Coordinator to amplify their advocacy, programming, and community outreach, helping to elevate their presence and impact.

The BC Tech team is dedicated to advocating for innovation, technology adoption, and creating strong community connections in British Columbia’s tech ecosystem.

Challenge:

As an organization at the forefront of technology, BC Tech requires professionals who not only understand the intricacies of marketing but also have a deep appreciation for the tech industry's nuances. Finding the right candidate for this role was critical to ensuring their mission and vision resonated with the wider community. BC Tech needed someone with a passion for innovation, an understanding of strategic marketing, and an ability to engage stakeholders effectively.

The BC Tech team working together to solve the challenge of finding the right marketing talent for a growing tech ecosystem.

Solution:

When BC Tech approached us, we quickly identified their unique needs and the type of candidate who could fit seamlessly into their dynamic team. After discussing the specific challenges they faced in growing their marketing efforts, we curated a pool of candidates who shared BC Tech’s values of service, collaboration, and community. Our team was able to leverage our deep network within the tech industry to present candidates who not only had the technical skills but also aligned with BC Tech's mission to make BC the best place to grow a tech company.

The BC Tech leadership team, focused on hiring the perfect candidate to support their growth and mission.

Result:

The recruitment process led to the placement of a highly qualified Marketing Coordinator who not only brought technical marketing expertise but also a strong passion for the tech industry. This addition allowed BC Tech to strengthen its marketing presence, advocate more effectively, and continue its impactful work in the tech community. The new team member was able to contribute to BC Tech’s overall mission and help elevate the organization’s visibility, leading to an increase in program participation and external collaborations.

BC Tech’s continued success is a testament to the quality of the team they are building, and we are proud to have helped them find the perfect candidate to drive their vision forward.